1937 Winchester Model 70 brochure which measures 3-5/8" x 8-3/8" closed fully open is 11" x 24-5/8" CONTENT: I believe this is the first brochure for the Model 70.It features the gun in Standard and Super Grades along with the Model 70 Target Rifle.There are 9 calibers listed and detailed info on the cartridges with a ballistics chart.All the guns are pictured with complete descriptions and special features highlighted.It is marked "FORM NO.1402" on the back cover. Excellent condition with some fading of the green at the top of the covers and written in pencil at the top of the cover "3-8-37".